Google is on a mobile rampage. But I cannot blame them, the entire online world is shifting to mobile, or has shifted to mobile.
Google came out with a new mobile usability report (see our ultimate guide here), they said that mobile now has new ranking factors and now they have this new tool!
But if that isn’t enough for you. I can guarantee you that mobile friendly websites convert better. I have seen so many websites go mobile and benefit now, it is a complete game changer. Anyways, back to the subject.
Here we see a screen shot from the Google Mobile Friendly Testing Tool
As you can see, it is a very simple tool that basically tells you your site is OK or it is not. While that is the case, it does offer some excellent data if there are issues. You can check out the tool here: https://www.google.com/webmasters/tools/mobile-friendly/
I recommend everyone run their website through this tool. I was very surprised to see some what it came back with. There were some sites build on responsive design that have serious issues which the tool uncovered.
- Google: We’re Experimenting With Mobile-Friendly Ranking Factors. Barry Schwartz. SER