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Home / Uncategorized / Search Keeps Getting Smarter

Search Keeps Getting Smarter

August 14, 2014 By John E Lincoln

Query by Humming

In 2004, I thought I was pretty smart when my friends would be struggling to remember the name of a song they remembered a fragment of a lyric to – I would slide on the nearest 20 pound computer monitor, type in that fragment surrounded by quotation marks in Google search, add “song lyrics” after that, and be able to tell them exactly what they were thinking of.

Now, 10 years later, I am astounded that search results are able to accurately tell me what song I’m thinking of. Let me explain why.

One of my esteemed colleagues started humming a tune here at the office. All of us within earshot knew what it was but couldn’t put our finger on it. So, on a whim, I typed in what what he was humming, and searched for the following phrase: doo doo dooo doo doo doooo do.

Google search - song syllables

I didn’t use boolean search modifiers, didn’t specify that I was looking for a song or a even a lyric, and didn’t provide any additional information regarding my search request besides some relatively meaningless ‘doo’s (even those are out of synch with the syncopation of the song I was thinking of.)

Do you know what song we were trying to think of?

Google does.

The top two search results that were presented were YouTube videos, clearly the presence of multiple ‘doo doo do’s signifiy that, at least in the United States, the search in question regards a song or piece of music. Then, the third search result (from Yahoo! answers, no less) hits the nail on the head. “Maybe you’re talking about semi charmed life by third eye blind.” Why yes, Yahoo Answers via Google meta data retrieval. That IS the song we were searching for.

Google Humming Search Results

Thanks Google!

Query by Humming

It turns out there are a few services, including Midomi which has collected about one million tracks from it’s user base, and apps like Soundhoud that you can utilize to rid yourself of that nagging tune or piece of information that you just can’t forget until you know what it is. These programs use a music retrieval system called Query by humming – which is a rather fascinating bit of technology that maps some rather complicated algorithms in order to deliver the correct result.

For other “tip of the tongue” related search, Reddit has subreddit (aptly named /tipofmytongue/ ) that is devoted to things that you can’t quite remember the name of. When search engines fail you, you can outsource your search results to an avid human audience that can usually provide an answer within a few minutes. It not only includes queries regarding spelled out song syllables, but also requests for images, videos, and other media types. Thinking of word you can’t quite put your finger on? This handy little word search engine (also called tip of my tongue) may be able to help you by combining prefixes, suffixes, synonyms and other combinations to give you just the right word.

Do you know of any cool tools for unusual searches to add to this list? Please share in our comments!

 Works Cited:
Query by Humming: Musical Information Retrieval in an Audio Database by A. Ghias, J. Logan, D. Chamberlain, and B. Smith
Boolean Search – webopedia
Tip of My Tongue Finds the Word You’re Looking For – Lifehacker.com
Query by humming – Wikipedia

About John E Lincoln

John Lincoln (MBA) is CEO of Ignite Visibility (a 2017, 2018, 2019 and 2020 Inc. 5000 company) a highly sought-after digital marketing strategist, industry speaker and author of two books, "The Forecaster Method" and "Digital Influencer." Over the course of his career, Lincoln has worked with over 1,000 online businesses ranging from small startups to amazing clients such as Office Depot, Tony Robbins, Morgan Stanley, Fox, USA Today, COX and The Knot World Wide. John Lincoln is the editor of the Ignite Visibility blog. While he is a contributor, he does not write all of the articles and in many cases he is supported to ensure timely content.

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About The Editor

John E Lincoln, CEO

John Lincoln is CEO of Ignite Visibility, one of the top digital marketing agencies in the nation and a 2017, 2018, 2019 and 2020 Inc. 5000 company. Lincoln is consistently named one of the top marketing experts in the industry. He has been recipient of the Search Engine Land "Search Marketer of the Year" award, named the #1 SEO consultant in the USA by Clutch.co, most admired CEO and 40 under 40. Lincoln has written two books (The Forecaster Method and Digital Influencer) and made two movies (SEO: The Movie and Social Media Marketing: The Movie) on digital marketing. He is a digital marketing strategy adviser to some of the biggest names in business. John Lincoln is the editor of the Ignite Visibility blog. While he is a major contributor, he does not write all of the articles.

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